Senior Staff Technical Go-to-Market (GTM) Product Marketing Manager, Portfolio and Expansion

The role

You will own the product-to-field motion for Unified Access, SaaS Manager, and multi-product expansion. You will create enablement content, sales narratives, and training to help sellers connect customer needs to solutions.

What you will do

• Own the product enablement plan for Unified Access, SaaS Manager, and multi-product expansion.
• Own the Unified Access field narrative, including pitch decks, talk tracks, and product training.
• Adapt stories for IT, security, finance, and executive buyers.
• Define how products fit into cross-sell, upmarket, and multi-product sales plays.
• Act as an escalation point for strategic opportunities and join live customer conversations.
• Coach sellers through complex technical questions and objections.
• Equip CSMs with stories and guidance to drive cross-sell, adoption, and expansion.
• Partner with Technical Marketing and Demo Engineering to map demos to sales plays.

Required qualifications

• Track record of bringing complex technical B2B products, new use cases, or emerging categories to market.
• Ability to build product motions spanning discovery, evaluation, technical validation, purchase, adoption, and expansion.
• Familiarity with sales-led enterprise organizations and complex buying cycles.
• Cross-functional leadership across Product, Engineering, Product Marketing, Sales, and GTM Enablement.
• Deep fluency in multi-product enterprise software, SaaS management, or platform narratives.
• Working knowledge of enterprise IT, cross-sell motions, and value-based selling.
• Ability to translate technical product behavior into clear enablement content.
• Strategic leadership with limited supervision.
• Strong written and verbal communication across technical, commercial, and executive audiences.

Nice to have

• Exposure to launching products, categories, or sales motions in SaaS management, enterprise platforms, or cross-sell.
• Working with cross-functional buying groups and multi-threaded enterprise deals.
• Using field data, call insights, win-loss feedback, or seller research to prioritize execution.
• Holding security certifications or equivalent technical training.

Benefits

• Health benefits
• Dental
• 401k (USA) or RRSP (Canada) matching
• Generous paid time off
• Equity grant
• Incentive programs
• Maternity and parental leave top-up programs
• RSU program for most employees
• Free 1Password account
• Paid volunteer days
• Peer-to-peer recognition through Bonusly

Before you apply

• Candidates must be able to join live interviews without using AI tools.
• Successful applicants will be required to complete a background check.

About the company

1Password is a cybersecurity company that builds foundations for a safe, productive digital future. They provide enterprise password management and Unified Access Management to over 180,000 businesses.