Director, Americas Marketing

The role

You will own the marketing strategy for the Americas as a hands-on individual contributor. You will execute regional go-to-market strategies, drive ABM initiatives, and manage the regional marketing budget to support revenue targets.

What you will do

• Build and own the comprehensive marketing plan for the Americas
• Partner with Global Performance, Campaigns, and Digital Lifecycle teams
• Drive regional ABM initiatives from concept to delivery
• Provide strategic oversight for regional event management and field/partner marketing
• Represent Marketing within the regional leadership team
• Own the end-to-end regional funnel analysis
• Diagnose funnel friction and liaise with central teams to resolve leaks
• Partner with Regional SDR team to execute plays and pipe gen days
• Allocate and optimise regional marketing budget
• Communicate marketing strategies and expectations to regional GTM teams

Required qualifications

• 12–15 years of marketing experience
• Proven track record in B2B SaaS demand generation and regional leadership
• Expertise in building full-funnel marketing plans for high-velocity self-serve and complex enterprise sales motions
• Strong analytical mindset with command of demand generation practices including lead scoring, funnel metrics, and ROI analysis
• Demonstrated ability to be a collaborative partner to Sales
• Experience aligning with global functions to drive regional success within a global framework
• Deep familiarity with the B2B buying cycle
• Exceptional analytical skills including defining KPIs and interpreting data
• Strong cross-functional instincts
• Excellent project management capabilities
• A practical, proactive mindset

Benefits

• Hybrid work, flexible hours
• Virtual Shares
• Regular in-person team events
• Monthly full-day hacking sessions
• 30 days of annual leave
• Access to mental health resources
• Competitive benefits tailored to your unique location

About the company

DeepL is a global AI product and research company focused on building secure, intelligent solutions to complex business problems. The company has around 1,000 employees and serves over 200,000 business customers.