Founding GTM Operator

The role

The Founding GTM Operator will own the growth engine end-to-end. You will manage outbound lead generation, content marketing, and sales operations using AI and automation.

What you will do

• Build and maintain a comprehensive database of the lending market
• Own end-to-end outbound including research, list building, copy, and multi-channel outreach
• Create and manage nurture campaigns for older or dormant leads
• Run Kato’s conference efforts
• Automate list building, signal tracking, personalization, and sequencing with AI
• Define Kato’s content strategy by creating blog posts, newsletters, and top-of-funnel materials
• Launch marketing efforts such as webinars and in person events
• Build custom collateral for prospect meetings
• Own GTM reporting and define metrics like outbound conversion rates and pipeline velocity

Required qualifications

• Former founder, or owned GTM / growth at an early-stage startup
• Experience in sales development (SDR/BDR) or demand-focused marketing (MDR, field or event marketing) measured on pipeline/revenue
• 1-3 years of full-time work experience
• Bachelor’s degree in Business or related field
• Structured thinker who questions assumptions and reasons independently
• Coachable and quick to act on feedback
• Exceptional written communication
• Comfortable operating with high agency and driving independent progress
• Strong attention to detail, organization, and follow-through
• AI-native and automation-minded with a track record of using AI tools
• Proficient with Google Workspace and Slack

Nice to have

• Experience with CRM systems like Hubspot

Benefits

• Work with founders that have built and scaled financial products for 9+ years
• Own real scope from day one
• Unmatched career acceleration

About the company

Kato is a venture-backed B2B AI startup building an AI-powered servicing platform with a regulatory rules system foundation. The company is backed by Pear VC and angel investors from companies like Brex, Bridge, and Square.