Codeway

Growth Manager (Google Ads Search)

Istanbul, Remote. Posted 10 days ago

The role

The Growth Manager will own end-to-end marketing and user acquisition strategies for a web product. You will manage creative pipelines, run campaigns across multiple networks, and collaborate with product teams to drive growth.

What you will do

  • Own end-to-end marketing and execute user acquisition strategies for a web product
  • Develop and test creatives by generating ideas and monitoring implementation
  • Manage and optimize marketing campaigns across Google, Meta, TikTok, and other networks
  • Build and manage relationships with external partners and agencies
  • Build and monitor BI dashboards for insights
  • Collaborate with the product team to shape monetization strategies
  • Drive growth initiatives using creative growth-hacking approaches

Required qualifications

  • 1+ years of performance marketing experience
  • Hands-on experience in campaign management across Google Ads (Search, Display, YouTube), Meta, TikTok, LinkedIn, and RTB
  • Good communication and presentation skills
  • Strong analytical and problem-solving skills
  • Strong command of written and verbal English

Nice to have

  • Experience with Google measurement tools (GA4, etc.)
  • Experience with mobile measurement partners (Adjust and/or Appsflyer)
  • Knowledge of user attribution and conversion tracking across multiple channels
  • Understanding of big data environments (preferably BigQuery)
  • Experience with Google Tag Manager

Benefits

  • Competitive Compensation Package
  • Meal Compensation
  • Unlimited private health insurance and HPV vaccine coverage
  • Pet Adoption Support
  • Macbook, iPhone 15 Pro, magic mouse, magic keyboard, adjustable desk with 4K screen
  • Sport Activities Support
  • Training budget
  • Flexible Schedule & Unlimited Vacations
  • English Course Support
  • Free psychological counseling, dietitian, personal trainer, parenting consultant, physiotherapist, child & adolescent therapist, and face-to-face counseling in Istanbul
  • Office in Istanbul near Levent Metro Station
  • In-office coffee shop and healthy snacks

Before you apply

  • Case Study may be sent
  • Talent & Culture Interview
  • Technical Interview
  • Reference Check

About the company

Codeway builds category-leading consumer AI apps on mobile and web at global scale. The company is completely bootstrapped and profitable since year two.