Paid Social & Influencer Lead

The role

You will own scaled acquisition channels by managing budget, targeting, and creative across Meta, X, LinkedIn, Reddit, and YouTube. You will work with in-house creative teams and influencers to drive signups and paid conversions.

What you will do

• Own paid social budget, targeting, bidding, and creative across platforms
• Run a creative testing loop with content and creative teams
• Build a content pipeline using creative teams, external influencers, and UGC
• Ensure attribution and conversion tracking is accurate
• Report weekly on spend, results, and changes

Required qualifications

• Demonstrated experience scaling paid social and managing meaningful budget
• Ability to work with data and an understanding of what makes an ad work
• Experience running partnerships or having a clear point of view on creative/UGC

Nice to have

• Experience at a software company, consumer app, or D2C brand

Benefits

• Performance budget that scales with results
• In-house creative team
• Access to Devin and latest AI tools for automation
• Small team with direct access to leadership

About the company

Cognition is an applied AI lab building end-to-end software agents and the makers of Devin, the first AI software engineer.