Paid Media Marketer

The role

You will own and scale Cognition's paid channels from early traction to $1M+/month in spend. You will manage agency partners, run key channels, and build measurement infrastructure.

What you will do

• Run and optimize campaigns across Google, Meta, Tiktok, Instagram, Youtube, LinkedIn, Reddit, and X
• Manage budgets, test creative, and drive down CAC week over week
• Manage paid media agency relationship
• Scale campaigns from self-serve developers to large enterprise buyers
• Test 10+ new ad concepts per week
• Work with designer and creative partners to iterate on conversions
• Stand up new channels like programmatic, podcast ads, and CTV

Required qualifications

• Channel operator with in-platform experience managing campaigns
• Ability to troubleshoot conversion tracking issues
• AI-native with instinct to automate using latest AI tools
• Analytically rigorous with ability to measure incrementality with statistical significance
• Creative marketer who can ideate campaigns, angles, and copy

Nice to have

• 2-4 years of experience managing digital marketing campaigns
• Hands-on experience with Google Ads and/or Meta Ads Manager
• Managed $50K-$250K/month in spend and scaled budgets while maintaining efficiency
• Set up or significantly improved conversion tracking and attribution
• Worked with creative teams or agencies to iterate on ad concepts at high velocity

About the company

Cognition is an applied AI lab building end-to-end software agents and the makers of Devin, the first AI software engineer.