Product Marketing Lead

The role

You will own positioning, messaging, and launches across all Comfy products. You will build the product marketing framework from the ground up and report to the CEO.

What you will do

• Define positioning and messaging for all products
• Run end to end product and platform launches
• Create a single story for the platform from free to enterprise
• Track the visual-AI landscape and own competitive comparisons
• Provide messaging, pitch narratives, and case studies to sales and community teams
• Write stories for creatives, developers, and enterprise buyers
• Partner on pricing and packaging for subscriptions and credits
• Measure launch outcomes in signups, activation, conversion, and pipeline

Required qualifications

• 7+ years in product marketing
• Experience owning launches end to end at a product-led, developer-tools or creator-tools company
• Experience building product marketing 0 to 1
• Experience marketing to both individual users and enterprise buyers
• Data-literate in reading adoption, activation and conversion funnels
• SF-based or willing to relocate to join our in-person team

Nice to have

• Marketed an open-source or open-core product
• Experience in the creative industry: film and TV, VFX, animation, games, advertising or agencies
• Launched AI or developer platform products (APIs, agents, model platforms)
• Used Comfy or have real familiarity with AI creative tools

Benefits

• Benefits
• Relocation support for SF

About the company

Comfy is an AI creation engine for visual professionals and a workflow engine for visual AI. The team is a small, intense group in San Francisco with members from Stability AI and Google.