Product Marketer

The role

You will own positioning, messaging, and narrative for the platform. You will manage product launches, customer insights, and GTM enablement to drive pipeline and deal velocity.

What you will do

• Own positioning, messaging, and narrative for the platform
• Define product-market clarity including ICP, buyer, user, and jobs to be done
• Manage end to end product launches and cross-functional orchestration
• Build a customer-insight engine using Gong, HubSpot, and Zapier
• Provide GTM enablement through battlecards and messaging
• Source, write, and deploy case studies and customer proof
• Create an integrated plan connecting product roadmap to marketing calendar

Required qualifications

• 7+ years in product marketing
• Excellent writing and narrative instincts
• Financial and quantitative fluency
• Strong cross-functional project management
• Willingness to work at our NYC Headquarters 5 days a week

Nice to have

• Experience in CPG or commerce software
• Experience in B2B technology

Benefits

• Equity
• Fully paid health coverage through Aetna
• Top-tier dental and vision coverage through Guardian
• Carrot Fertility Pro
• 12 weeks of paid parental leave
• Unlimited PTO
• Regular 4-day holiday weekends
• 401(k) through Vestwell
• Paid relocation support
• Fully equipped workspace including laptop, monitor, keyboard, and $200 stipend
• Catered Friday lunches
• Team dinners

About the company

Confido is the AI operating system that runs cash application, deductions, trade and planning in one place for CPG brands. They are trusted by 250+ brands managing $30B+ in revenue.