Manager, Trade Promotion Management

The role

The TPM Manager will own the sales forecasting, trade planning, and trade optimization experience for customers. This role acts as the connective tissue between Sales, Implementation, Customer Success, and Product teams to ensure customers resolve trade accurately on the platform.

What you will do

• Own the trade promotion management roadmap in partnership with Product and Engineering
• Translate trade planning processes into clear, buildable product requirements
• Synthesize customer feedback and competitive intelligence into product bets
• Lead discovery and design sessions with customer trade, sales, and finance teams
• Guide customers through TPM implementation and training
• Build playbooks, SOPs, and internal training for other teams
• Act as the company voice on trade promotion management with customers and at industry events
• Partner with Sales and Marketing on discovery calls and deal support
• Track evolving trade spend practices to create competitive positioning
• Build direct relationships with retailers, brokers, and industry bodies

Required qualifications

• 5+ years of hands-on trade planning experience at CPG brands
• Direct responsibility for planning baselines and trade, executing plans, and reconciling trade
• Fluency in trade mechanics such as baseline planning, trade promotion types, rate base vs lump sum planning, accruals, off-invoice vs. bill-back, and gross-to-net revenue roll up
• Track record of turning operational expertise into product requirements
• Comfort working directly with Engineering
• Strong customer-facing instincts
• Experience representing a product or point of view externally

Nice to have

• Implemented TPM systems

Benefits

• Equity
• Fully paid health coverage through Aetna
• Top-tier dental and vision coverage through Guardian
• Carrot Fertility Pro
• 12 weeks of paid parental leave
• Unlimited PTO
• Regular 4-day holiday weekends
• 401(k) through Vestwell
• Paid relocation support
• Fully equipped workspace including laptop, monitor, keyboard, and $200 stipend
• Catered Friday lunches
• Team dinners and unlimited coffee + snacks

About the company

Confido is the AI operating system that runs cash application, deductions, trade and planning in one place for CPG brands. They are trusted by 250+ brands managing $30B+ in revenue.