Brand Designer

The role

The Brand Designer will own the visual identity and build the design system at scale. You will create the look and feel of the brand across web, social, launch creative, decks, and collateral.

What you will do

• Own the visual identity including logo, type, color, grid, and motion language
• Create guidelines to keep identity consistent
• Manage the look and feel across web, social, decks, collateral, and launch creative
• Execute launch work end to end including launch video, webpage, and assets
• Maintain the craft bar for all visual work leaving the building
• Build a brand system to allow the team to move fast
• Create motion and video for launch films, product moments, and social cuts
• Track what is landing and iterate

Required qualifications

• 1 to 7 years of being an in-house brand owner
• Fluency in Figma, Illustrator, After Effects / Lottie / Figma Motion, and Claude Design
• Portfolio of identity work built from the ground up with explanations of decisions
• Ability to take a project from concept to finished thing without much direction
• Clear, opinionated POV on typography, color, layout, and composition

Nice to have

• Shaped a brand identity someone would recognize
• Range across mediums including identity system, landing page, launch video, and decks
• Make things outside of work like a side project, art Instagram, or vlog
• Strong opinions about advertising and what good creative is
• Belief in high-intensity in-person teams

About the company

Conversion is the agentic marketing automation platform for modern enterprises. The team is based in San Francisco and includes members from Airbnb, Palantir, Pinterest, IMC, Shopify, LinkedIn, and Microsoft.