Field Marketing Manager

The role

You will own the NYC event portfolio including strategy, budget, execution, and reporting. You will manage tradeshows, community programs, hackathons, executive dinners, and hospitality experiences to create and accelerate pipeline.

What you will do

• Own the NYC event portfolio including strategy, budget, execution, and reporting
• Select and tier tradeshows against target accounts and design booth experiences
• Build a sustained presence with NYC practitioner communities and peer networks
• Partner with Product and Engineering to run hackathons
• Curate small executive dinners of senior buyers with Sales
• Design hospitality experiences tied to named deals
• Build and negotiate budgets across vendors, venues, sponsorships, software, and agencies
• Report on program results to the wider GTM team
• Create playbooks, templates, and SLAs to make programs repeatable and scalable

Required qualifications

• 4–7 years in field marketing, events, or experiential marketing, including B2B with a sales-led motion
• Track record of running events independently, end to end, with minimal oversight
• Experience across event types from big shows to small dinners
• Strong Sales partnership skill
• Data fluency to build plans from account and performance data
• Strong negotiation instincts with vendors, venues, and agencies
• Excellent presence in front of a room, including senior internal audiences
• Based in NYC
• Willingness to work evenings and travel to EMEA

Nice to have

• Experience with technical or developer audiences (hackathons, builder communities)
• Existing NYC venue, agency, and community relationships
• Experience selling to or marketing to finance and accounting leaders
• Experience mentoring junior marketers or managing agency teams

About the company

campfire