Marketing Analyst

The role

The Marketing Analyst will own reporting, metrics, and insights to drive clarity on marketing performance. You will work in a pod with marketing, sales leadership, analytics engineering, GTM Engineering, and strategic finance to monitor lead flow and diagnose funnel behavior.

What you will do

• Monitor lead flow end-to-end and identify where leads are leaking, stalling, or being misrouted.
• Diagnose gaps between intended and actual funnel behavior and quantify the impact of fixes.
• Build operational reporting and monitoring including alerts, anomaly detection, and funnel diagnostics.
• Ensure data models, metric definitions, and funnel stage logic accurately reflect business operations.
• Translate operational findings into pipeline and model improvements between GTM Engineering and Analytics Engineering.
• Feed funnel data and channel diagnostics into attribution and goaling work.
• Provide actionable insights into campaign and channel performance to influence decisions.

Required qualifications

• 5+ years of analytics experience
• 3+ years in marketing analytics at a high growth SAAS company
• Proven ability to translate data into actions that drive business impact
• Highly proficient in SQL
• Experience working with large, complex data sets
• Deep understanding of the marketing funnel, from acquisition to retention
• Track record of working cross-functionally with marketing, sales, ops, and analytics engineering teams
• Curiosity and persistence in solving complex problems
• Adaptability when findings evolve
• Proficiency in BI tooling
• Ability to build and own dashboards with compelling visualization
• AI forward: can vibe code applications to supplement core tooling and achieve personal ROI from CLI and agents

Nice to have

• Python
• Streamlit, Hex, or Sigma
• Experience building in Clay

Benefits

• All employees can work with world-class coaches who specialize in creativity, management, and more

About the company

Clay is an AI company that provides infrastructure to run personalized campaigns and build agents to grow businesses. They help thousands of customers, including Anthropic, OpenAI, Google, and Visa, go to market with unique data and AI research.