Claylabs

Head of Field Marketing

New York, Remote. Posted a month ago

The role

The Head of Field Marketing will build a new function to connect target accounts with the sales team. You will design and run account-based programs, build the operating model, and manage the pipeline layer for major events.

What you will do

  • Design and run regional and account-based programs including executive dinners, roadshows, and hospitality.
  • Build the operating model including program menu, intake process, and funding rules.
  • Partner with segment leaders to build target-account lists and align investment.
  • Act as the marketing field representative in sales leadership meetings.
  • Equip reps and executives with templates, sequencing, and target lists for outreach.
  • Own the strategic-account lane inside Sculpt and tier-one shows.
  • Co-own decisions to attend tier-one shows with Brand.
  • Stand up the measurement layer with RevOps to report sourced pipeline and attendance.
  • Hire and manage field marketers as the sales org grows.

Required qualifications

  • 10+ years in B2B marketing leading field or regional marketing at a company with a meaningful enterprise or strategic sales motion.
  • A track record of sourcing pipeline through account-targeted programs.
  • Deep credibility with sales leaders.
  • Experience running the pipeline layer inside a user conference or tier-one show.
  • Operational rigor in building target lists, funding rules, and reporting.
  • AI forward using agents and automation to run programs.

Nice to have

  • experience building in Clay

Benefits

  • All employees can work with world-class coaches who specialize in creativity, management, and more.

About the company

Clay is an AI company whose mission is to be the engine companies use to grow to their full potential. They provide data, infrastructure for personalized campaigns, and AI agents to help grow businesses.