Product Marketing Manager

The role

You will own hands-on product marketing and demand generation for an AI platform serving the hospitality sector. You will build positioning, campaigns, and growth programs to help customers understand and adopt the product.

What you will do

• Develop product positioning, messaging, and website pages tailored to customer segments.
• Create video content, use cases, webinars, blog posts, and other marketing materials.
• Research competitors and market trends to inform go-to-market strategy.
• Run content and channel experiments, including newsletters, podcasts, and influencer partnerships.
• Plan field marketing campaigns, events, conferences, and customer relationship dinners.
• Develop thought leadership content for company leaders across LinkedIn and other channels.
• Direct and optimize paid campaigns, signup funnels, lead generation, and conversion experiments.

Required qualifications

• At least 5 years of marketing experience in B2B SaaS or AI, with ownership of end-to-end campaigns.
• Hands-on experience across product marketing, positioning, demand generation, and paid acquisition.
• Experience with both inbound channels, such as SEO and content, and outbound programs, including events and field marketing.
• Ability to measure campaign results, analyze conversion funnels, and run A/B tests.
• Strong content and campaign portfolio, including experience with complex or technical products.
• Experience in a fast-growing company and comfort running multiple marketing experiments.

Nice to have

• Hospitality experience is not required

Benefits

• equity
• comprehensive health insurance
• 401(k) match

Before you apply

• Visa sponsorship is not available

About the company

clera provides an AI platform serving the hospitality sector.