Sales Development Representative (SDR), SEO Tools

The role

You will build qualified pipeline for the DACH region through outbound prospecting and event engagement. You will engage marketing, SEO, and content leaders at mid-market and enterprise businesses.

What you will do

• Make daily cold calls to marketing, SEO, and content decision-makers
• Build and maintain lead lists using AI-assisted research, enrichment, and personalization tools
• Run outbound campaigns across phone, LinkedIn, and email
• Attend industry events and trade shows in the DACH region
• Qualify inbound and outbound leads
• Schedule demos with the sales team
• Keep CRM records up to date
• Share structured feedback on objections, competitor activity, and customer pain points

Required qualifications

• 1 to 2 years of experience in sales development, business development, or a similar prospecting or customer success role
• Fluency in German and English
• Record of setting appointments through cold calling
• Experience with multichannel outreach across calls, LinkedIn, and email
• Proficiency with AI-assisted prospecting tools such as Clay, Apollo, and ChatGPT
• Experience selling SEO tools or working with SEO teams
• Familiarity with buyer personas and current SEO topics such as AI Overviews and traffic loss
• Experience participating in trade shows or industry events
• Willingness to travel within the DACH region

About the company

clera is an early-stage B2B content technology company.