Creatify
Creative Director, Performance Advertising
Mountain View. Posted 9 months ago
The role
You will own creative strategy for paid social video ads on Meta, TikTok, and YouTube. You will develop ad concepts, write platform-native scripts, and manage a small creative team using AI-powered workflows.
What you will do
- Own creative strategy for paid social video ads across Meta, TikTok, and YouTube
- Develop ad concepts including hooks, angles, narratives, and formats
- Write platform-native scripts
- Manage and mentor a small, high-output creative team
- Be the creative face of Creatify to key clients
- Design AI-powered workflows for production speed and testing
- Build repeatable creative frameworks and playbooks
- Use performance data to scale winners and iterate fast
Required qualifications
- 3+ years in creative direction, paid social advertising, or agency-side performance creative
- Strong conceptual thinker
- Deep fluency in social-first ad formats and real user behavior on major platforms
- Data-aware
- Systems thinker
- Excellent communicator
- Experience managing creative teams in fast-paced, deadline-driven environments
- Hands-on with AI creative tools (Veo3, Sora2, Kling, or similar)
- Strong AI prompting intuition
- Proficient with Premiere, After Effects, CapCut, or equivalent
Nice to have
- ex-creative agency owner or co-founder
About the company
Creatify is building the AI Platform for Advertising where marketers and agents work together to plan campaigns, create ads, manage budgets, and optimize performance across channels. Based in Mountain View, it is a team of AI researchers, engineers, and advertising veterans.