Founding Account Executive

The role

The Founding Account Executive will build and own the commercial side of the business. You will partner with founders to define positioning, acquire early customers, and create a sales playbook.

What you will do

• Build and execute the end-to-end sales motion.
• Source leads, run discovery, manage demos, negotiate contracts, and close deals.
• Develop early marketing strategy including content, campaigns, events, and thought leadership.
• Establish and manage customer success approach for adoption, retention, and advocacy.
• Collect customer and market feedback to influence product roadmap and strategy.
• Lay the foundation for future sales teams by building processes, playbooks, and metrics.

Required qualifications

• 3–8+ years in sales, business development or growth roles at high-growth startups
• Track record of closing enterprise or mid-market deals and building pipeline from scratch
• Strong understanding of B2B SaaS go-to-market motions (sales-led, PLG, partnerships)
• Data-driven

Nice to have

• early hire

About the company

Crosby is the first AI-native law firm. It helps companies sign commercial contracts faster by combining human expertise with proprietary tools and human-in-the-loop workflows.