Agentio
Growth Marketing Lead
New York, NY. Posted 5 months ago
The role
You will build a systematic B2B demand engine from scratch. This includes creating ABM strategy, paid channels, and inbound motions to drive marketing-sourced pipeline.
What you will do
- Build the demand engine from scratch including ABM, paid LinkedIn, Search, and B2B influencer strategy
- Own the marketing-sourced pipeline number
- Run fast experiments across paid and organic channels
- Create and operate marketing performance reporting tied to customer journey KPIs
- Own the full marketing ops stack including dashboards, funnel architecture, and tooling selection
- Partner with Sales on prospecting, account lists, and vertical targeting
- Align marketing air cover to outbound effort
Required qualifications
- 6+ years of B2B demand generation or growth marketing experience
- Experience standing up a demand gen program including ABM strategy, paid social, inbound infrastructure, and reporting
- Hands-on experience running LinkedIn and paid social campaigns with measurement and attribution
- Experience with CRM hygiene, MAP setup, funnel architecture, dashboard design, and tooling selection
- Ability to learn quickly, pivot effectively, and deliver high-quality work on tight timelines
- Deep obsession with using AI tools and LLMs to gain leverage and automate tasks
Nice to have
- Familiar with and passionate about the creator economy and digital advertising
Benefits
- Flexible PTO
- Comprehensive Health Coverage through Aetna
- Dental & Vision Plans through Guardian
- 401(k) Retirement Plan
- $100 Monthly Lifestyle Credit
- Daily lunches and snacks in the office
- Dinner provided Monday - Thursday
- Fully subsidized gold tier access on Wellhub
- Gym in the building
About the company
Agentio enables marketers to buy creator led ads by automating sourcing, pricing, contracting, delivery, and measurement. The company has raised $56M at a $340M valuation.