Product Marketer, T:0

The role

You will own the positioning, messaging, and customer understanding for T:0. You will produce product content, run launches, manage SEO content strategy, and build sales enablement materials.

What you will do

• Own the ICP and conduct customer interviews and win/loss conversations
• Build core narrative, positioning, and messaging frameworks
• Write website copy
• Create product content including walkthroughs, explainers, and demo videos
• Run product launches including narrative, assets, and internal enablement
• Own the blog and SEO content strategy
• Write the T:0 newsletter
• Manage competitive intelligence and sales materials
• Partner on pricing and packaging
• Collect and use customer proof like quotes and case studies

Required qualifications

• 5+ years in product marketing or an adjacent role owning positioning and assets
• Exceptional writing ability
• Track record of high output
• Experience conducting real customer research
• Ability to hold your own on a technical product
• Ability to operate without a brief

Nice to have

• Fintech, accounting, or founder-finance-stack experience
• Experience as the first or only product marketer at a company
• Comfort recording and lightly editing your own product videos
• Aggressive use of AI tools for research, drafting, competitive monitoring, and content iteration
• Experience marketing to founders and early-stage operators

Before you apply

• You will be asked for writing samples
• You will complete a short written exercise

About the company

Airwallex is an AI-native financial operating system. It provides financial infrastructure for global commerce and is co-headquartered in San Francisco and Singapore.