Senior Demand Generation Manager

The role

The Senior Demand Generation Manager will shape how demand is created, converted, and measured. This role focuses on making marketing efforts work together to grow qualified pipeline.

What you will do

• Plan and run integrated campaigns across content, webinars, events, sponsorships, email, lifecycle, and paid
• Drive qualified inbound pipeline growth, including efficiency and conversion across the funnel
• Improve the path from first touch to booked meeting to qualified opportunity
• Own paid strategy, including budget allocation, testing priorities, and channel performance
• Develop nurture and re-engagement for prospects who are not ready to buy yet
• Build clearer reporting and attribution

Required qualifications

• Experience owning B2B demand generation or pipeline growth
• A track record built on pipeline quality
• Comfort marketing to a technical, considered-purchase audience
• Sound judgment on paid performance and conversion
• Comfort making decisions on incomplete attribution
• Hands-on and systems-oriented
• A sharp, practical read on how AI speeds up and improves the work
• The range to balance immediate opportunities with longer-term programs

Nice to have

• Experience marketing to CFOs, FP&A teams, or another expert B2B audience
• SEO/AEO experience
• Experience with paid creative, social, partnerships, or sponsorships

Before you apply

• Focusing on candidates within the Americas to better align with working hours

About the company

Aleph is an AI-native platform for Financial Planning & Analysis (FP&A). It was founded by Albert Gozzi and Santiago Perez De Rosso.