Demandgen / Growth Marketer

The role

You will develop, execute, and optimize growth marketing strategies to engage and grow the customer base. You will build scalable, automated campaign journeys and testing frameworks to drive business outcomes like new subscriptions and API usage.

What you will do

• Establish growth marketing as a repeatable, scalable engine across geos, audiences, and channels
• Build growth marketing as a core capability integrated with audience marketing
• Develop scalable, automated campaign journeys for triggered content
• Create testing and optimization frameworks for new segments, messages, and offers
• Drive continuous improvement through A/B testing
• Deepen understanding of Web3 customer behavior and patterns
• Leverage insights to refine segmentation and enhance engagement

Required qualifications

• 5+ years of professional experience
• 2+ years in growth marketing or demand generation at a high-growth SaaS startup
• Expertise in building high-performing, scalable email and cross-channel growth campaigns
• Understanding of metrics such as conversion rates and ARR growth
• Experience with experimentation
• Comfort with data analysis including on-chain transaction data and user engagement metrics
• Track record of uniting customer data, segments, channels, creative, content, and offers to drive business outcomes in a Web3 context
• Proficiency in end-to-end campaign development, execution, and measurement
• Experience working with marketing ops and tools like HubSpot or Clay

Nice to have

• Experience in blockchain, fintech, or data analytics
• Familiarity in areas like DeFi, trad-fi, or cross-chain analytics

Benefits

• Medical, Dental, Vision, Life and AD&D insurance
• US folks get 100% coverage for Gold plans, 80% for dependents
• Meaningful early-stage equity
• Stock option grant for every full-time employee
• Flexible, trust-based paid time off
• Policies meet or exceed local statutory vacation requirements in every country hired
• Company sponsored 401(k) plan in US

Before you apply

• All applicants have to answer this pop quiz: 'What is an Allium? What is your favorite Allium?'

About the company

Allium is a high-growth blockchain data analytics startup building the system of record for onchain finance. The company ingests, verifies, and standardizes data across 140+ blockchains.