Marketing Analytics AI Research Contributor

The role

Subject Matter Experts will write realistic Excel tasks based on marketing analytics work. You will work through tasks to create correct answers and precise yes-or-no grading criteria to test AI performance.

What you will do

• Writing realistic Excel tasks drawn from your own work
• Extending existing models, fixing broken ones and building from a brief
• Working through each task yourself so there is a clear, correct answer
• Writing yes-or-no criteria precise enough that a grader can mark any attempt against them

Required qualifications

• 3+ years in marketing analytics, growth or performance marketing, covering paid, organic or lifecycle channels for B2B or B2C businesses
• Deep hands-on Excel: CAC payback, data cleaning and reshaping, pivot tables and chart selection
• Strong written English communication skills
• Attention to detail
• Willingness to learn concepts in AI and Evals

Before you apply

• Apply with your details and CV
• Choose an available 30-minute group walkthrough call
• Attend the walkthrough and create one original task from your own work
• Submit the brief and the actual input workbook(s) needed to complete it
• Selection remains subject to written approval of the task proposal

About the company

Aptura is an applied AI and data company working with frontier labs to train AI systems on real professional work. They build high-quality evaluation and training environments to teach AI agents to produce work for daily workflows.