Apify

Performance Marketing Lead

Prague, Remote. Posted 2 months ago

The role

The Performance Marketing Lead will scale paid acquisition by owning channels, budget, and the performance marketing team. This person will develop strategies, manage budgets, and build testing frameworks to drive user growth.

What you will do

  • Own paid acquisition across every paid channel including strategy, channel mix, and targets
  • Build and lead the team including hiring and career development
  • Set and manage the budget including forecasts and allocation
  • Own the attribution model together with the Data team
  • Run the testing program across the whole funnel
  • Work with Product Marketing to line campaigns up with positioning and messaging
  • Represent paid acquisition across GTM, Product Marketing, and Data
  • Report to the Head of Marketing on spend returns and opportunities

Required qualifications

  • 8+ years in performance marketing, growth, or user acquisition
  • Built and led a performance marketing team
  • Managed budgets of $1M+
  • Run acquisition hands-on across major ad platforms
  • Run acquisition hands-on across at least some affiliate, partner, and influencer channels
  • Know your way around a modern data stack
  • Built attribution models together with Data team
  • Can take a strategy, budget request, or bad quarter to executive leadership in clear written and spoken English

Nice to have

  • Experience at a B2B technology or PLG/SaaS company

Benefits

  • Space, support, and autonomy for personal growth
  • Option to work remotely
  • Flexible working hours
  • No holiday counting as long as work gets done
  • Unlimited Claude
  • Stock options and profit sharing
  • Free Apify credits for friends and family
  • Free Multisport card
  • Regular massages in the office
  • Pets, kids, and bikes welcome at the office
  • Team buildings and offsites
  • Education and training budget, conference tickets, and internal sessions

About the company

Apify is a marketplace of ready-to-run tools for AI that automate work on the web. Thousands of Actors get web data, generate leads, monitor social media, track competitors, and integrate with existing apps and agents.