Product Marketing Manager

The role

The Product Marketing Manager will own how Audiohook is positioned, launched, and adopted. The role focuses on post-close activation to ensure customers reach value and expand usage.

What you will do

• Design and operationalize the customer onboarding journey, in-product education, and lifecycle communications
• Partner with Customer Success and Sales to identify activation drop-off points and ship targeted programs
• Increase 90-day customer activation rate within 6 months of hiring
• Build customer-facing case studies, testimonials, and reference programs
• Own positioning, messaging, and narrative for Audiohook's platform and key product lines
• Conduct ongoing customer, prospect, and competitive research
• Lead go-to-market for new product launches
• Build sales enablement assets like pitch decks, one-pagers, battle cards, ROI calculators, and objection-handling guides
• Partner with Demand Gen on campaign messaging and Product on roadmap inputs
• Communicate clearly and proactively in a remote-first environment

Required qualifications

• 4+ years of B2B product marketing experience
• Demonstrated experience owning post-close activation, onboarding, or lifecycle marketing
• Strong writing skills
• Hands-on experience with product launches end-to-end
• Comfortable working directly with customers

Nice to have

• Experience in adtech, martech, or SaaS
• Experience building reference programs or customer advocacy motions
• Experience in a startup or high-growth company
• Comfort using AI tools to research, draft, and iterate on messaging

Benefits

• Fully remote work environment
• Competitive salary and equity opportunities
• Performance bonuses
• Health, dental, and vision benefits
• Daily lunch stipend
• Monthly wifi, cell phone and subscription reimbursement
• Annual hardware stipend
• Flexible PTO
• Remote-friendly culture
• Bi-annual Corporate Offsites

About the company

Audiohook is a rapidly scaling tech company.