Avoca

Director, Sales

New York HQ . Posted a month ago

The role

You will lead and elevate the mid-market sales organization to drive performance and execution excellence. You will coach Account Executives to win complex deals and improve close rates.

What you will do

  • Own mid-market revenue performance to hit and exceed monthly and quarterly targets
  • Coach and develop Account Executives in discovery, objection handling, deal strategy, and closing
  • Elevate call quality through deal reviews, call coaching, and feedback loops
  • Improve pipeline hygiene, forecasting accuracy, and sales execution rigor
  • Identify skill gaps and implement enablement programs
  • Refine messaging, positioning, and demo execution
  • Lead by example in strategic deals
  • Establish clear performance standards and accountability

Required qualifications

  • 6+ years of B2B SaaS sales experience
  • 2+ years leading mid-market or enterprise AEs
  • Strong track record of improving rep performance through hands-on coaching
  • Experience scaling and optimizing mid-market sales motions
  • Proven ability to drive forecast accuracy and operational rigor
  • Deep expertise in discovery-led, consultative sales
  • Ability to diagnose pipeline issues and implement corrective action quickly
  • Clear, confident communicator
  • High ownership mentality
  • Comfort operating in fast-moving, in-office environments

Benefits

  • Comprehensive medical, dental, and vision insurance
  • Company-sponsored 401(k) through Vestwell
  • Flexible PTO plus U.S. federal holidays
  • Company-wide off-sites
  • Monthly wellness stipend
  • Daily in-office lunch through Parkday
  • Dinner covered when working late
  • Commuter benefits and late-night rideshare
  • Standing desks and workspace accommodations available on request
  • All core tools and software provided

About the company

Avoca is a Series B startup that builds AI-powered conversational agents for home service companies. The company has 170+ employees across NYC and Santa Barbara.