Backmarket

Customer Journey & App Analytics Apprentice

Bordeaux. Posted a month ago

The role

You will support the analysis of customer journeys across the website and mobile applications. You will work with Product, Tech, UX, and Business teams to analyze customer behavior and support experimentation.

What you will do

  • Support the analysis of customer journeys across the website and mobile applications
  • Contribute to the preparation, analysis, and monitoring of Customer Journey experiments
  • Help formulate analytical hypotheses, define success metrics, and analyze experiment results
  • Investigate customer behavior across different touchpoints, segments, markets, and devices
  • Build and maintain recurring dashboards, reports, and analyses
  • Contribute to the improvement of event tracking plans and analytics documentation
  • Present findings and recommendations to technical and non-technical stakeholders

Required qualifications

  • Pursuing a Master’s degree, or equivalent, in data analytics, data science, business analytics, economics, engineering, marketing analytics, or another quantitative field
  • Solid SQL skills
  • Communicate clearly in written and spoken English

Nice to have

  • Experience with analytics tools such as Amplitude, GA4, Mixpanel, or similar platforms
  • Experience working on A/B testing, experimentation, or product performance analysis
  • Familiarity with mobile app analytics, event taxonomies, or tracking plans

Benefits

  • Mission driven work environment
  • Hybrid work environment
  • Employee Resource Groups
  • Mentorship programs
  • Comprehensive accessibility policies
  • Cultural competency training

Before you apply

  • You must already be enrolled in a work-study program in a French school (contrat d'alternance / d'apprentissage)
  • Skills fit/Tech interview with the direct manager
  • Cultural fit interview with another person in the team
  • Video-call Interview with the Campus Talent Acquisition Specialist

About the company

Back Market is a global marketplace for refurbished devices. Their mission is to make tech reliable, affordable, and better than new.