Backmarket
Brand & Marketing CRM Engagement Intern
Paris. Posted a month ago
The role
You will support CRM efforts focusing on marketing campaigns and transactional communications across all markets. You will lead the creation of multi-channel lifecycle marketing campaigns and support transactional CRM communication through data and automation.
What you will do
- Lead the creation and implementation of multi-channel lifecycle marketing campaigns
- Support brainstorming, implementing and analyzing transactional CRM communication
- Work with Product and Engineering teams to define data needs and create end-to-end CRM flows
- Conduct A/B testing and analyze results for strategic improvements
- Provide support on CRM automation to increase process efficiency and provide personalized content
Required qualifications
- Comfortable working and speaking in English
- Excellent written and verbal communication skills
- Highly detail-oriented
- Creative with an experimentation and testing mindset
- Enjoys the technical side of CRM including automation and data integration
- Enjoys the creative side focusing on content and design
- Able to work independently and cross-functionally
- Able to multi-task efficiently in a fast-paced environment
- Adaptable and a fast learner
- Affinity with data and ease with numbers and statistics
Nice to have
- Used a CRM campaign management tool
- Used Braze
- Experience with programming languages
- Previous experience in marketing
- Previous experience in CRM
Benefits
- Mission driven work environment
- Hybrid work environment
- Employee Resource Groups
- Mentorship programs
- Comprehensive accessibility policies
- Cultural competency training
Before you apply
- Video-call HR Interview with the Talent Acquisition Specialist
- Technical test (home assignment)
- Skills & cultural fit interview
About the company
Back Market is a global marketplace for refurbished devices. The company aims to make tech reliable, affordable, and better for the planet.