Backmarket

Brand & Marketing CRM Engagement Intern

Paris. Posted a month ago

The role

You will support CRM efforts focusing on marketing campaigns and transactional communications across all markets. You will lead the creation of multi-channel lifecycle marketing campaigns and support transactional CRM communication through data and automation.

What you will do

  • Lead the creation and implementation of multi-channel lifecycle marketing campaigns
  • Support brainstorming, implementing and analyzing transactional CRM communication
  • Work with Product and Engineering teams to define data needs and create end-to-end CRM flows
  • Conduct A/B testing and analyze results for strategic improvements
  • Provide support on CRM automation to increase process efficiency and provide personalized content

Required qualifications

  • Comfortable working and speaking in English
  • Excellent written and verbal communication skills
  • Highly detail-oriented
  • Creative with an experimentation and testing mindset
  • Enjoys the technical side of CRM including automation and data integration
  • Enjoys the creative side focusing on content and design
  • Able to work independently and cross-functionally
  • Able to multi-task efficiently in a fast-paced environment
  • Adaptable and a fast learner
  • Affinity with data and ease with numbers and statistics

Nice to have

  • Used a CRM campaign management tool
  • Used Braze
  • Experience with programming languages
  • Previous experience in marketing
  • Previous experience in CRM

Benefits

  • Mission driven work environment
  • Hybrid work environment
  • Employee Resource Groups
  • Mentorship programs
  • Comprehensive accessibility policies
  • Cultural competency training

Before you apply

  • Video-call HR Interview with the Talent Acquisition Specialist
  • Technical test (home assignment)
  • Skills & cultural fit interview

About the company

Back Market is a global marketplace for refurbished devices. The company aims to make tech reliable, affordable, and better for the planet.