Brand Designer

The role

The Brand Designer will lead large-scale brand campaigns across digital, events, and out-of-home. This person will evolve the Baseten visual identity and partner with engineering and product marketing on product launches.

What you will do

• Lead large-scale brand campaigns across digital, events, and out-of-home.
• Partner with engineering and product marketing on major product launches.
• Turn complex technical ideas into clear, compelling visual communication.
• Evolve the Baseten visual identity into a brand system that scales.
• Own projects end-to-end, from concept through launch.
• Collaborate directly with marketing, product, engineering, and leadership.
• Shape our employer brand and help define how new hires experience Baseten.
• Raise the bar for craft across every customer touchpoint.

Required qualifications

• Portfolio of exceptional work with outstanding visual craft and attention to detail.
• Care deeply about quality and sweat the details.
• Communicate ideas clearly and thrive in collaborative environments.
• Know when to build systems, not just execute on assets.
• Default to ownership and are comfortable leading highly cross-functional projects from concept through launch.
• Excited by technical products and know how to make complex ideas feel consumable without oversimplifying them.
• Thrive in a fast-moving environment with a high bar for quality.
• Have strong opinions about design and can articulate why something works - and why it doesn't.

Nice to have

• Motion design and animation experience
• Experience designing for developers or highly technical audiences

Benefits

• Competitive compensation, including meaningful equity
• 100% coverage of medical, dental, and vision insurance for employee and dependents (U.S. only)
• Flexible PTO policy including company wide Winter Break
• Paid parental leave
• Fertility and family-building stipend through Carrot
• Company-facilitated 401(k) (U.S. only)
• Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities

About the company

Baseten powers mission-critical inference for the world's most dynamic AI companies. They enable companies operating at the frontier of AI to bring cutting-edge models into production.