Brand Design Manager

The role

The Brand Design Manager will bridge brand strategy, design, and execution. You will develop a unified brand identity across products, audiences, and channels.

What you will do

• Develop and refine the overarching brand strategy, vision, and narrative
• Build and maintain scalable brand design systems
• Partner with product design teams to evolve the brand aesthetic
• Partner with marketing, product, and business teams to align brand with company objectives
• Ensure brand cohesion as the company expands into new product lines
• Stay current with industry best practices

Required qualifications

• Proven experience as a brand designer, producer, or similar role
• Experience building design systems, style guides, and modular brand frameworks
• Strong ability to translate strategy into compelling visual and verbal identity systems
• Strong understanding of integrated marketing, user journeys, and multi-channel campaigns
• Hands-on design skills (Figma, Illustrator, InDesign, etc.)
• Experience in motion graphics and content management systems (CMS)
• Experience working in a tech-driven industry or with SaaS products

Nice to have

• Experience in fintech, Web3, Bitcoin, or complex technical products

About the company

Blockstream was founded in 2014 by Dr. Adam Back and a group of cryptographers and engineers. It is a leading Bitcoin company providing infrastructure solutions, self-custody solutions, financial products, scaling technologies, and blockchain infrastructure.