Brigit
Product Manager - Growth
New York City (Hybrid), Remote. Posted 5 days ago
The role
The Product Manager on the Growth pod will own parts of the activation funnel. You will drive improvements through experimentation, iteration, and collaboration with cross-functional partners to convert free users into paying subscribers.
What you will do
- Own and improve the onboarding and activation funnel to increase activation rate
- Drive improvements in key activation inputs, including bank and payroll connection and approval-to-activation conversion
- Design and run experiments with a focus on early lifecycle impact
- Own growth-related features such as bank connect, payroll connect, non-activated user experiences, and referral UX
- Support referral and promotional initiatives that increase low-CAC activations
- Partner with Design, Engineering, Analytics, Marketing, and adjacent product teams
Required qualifications
- 2+ years of consumer product management experience, with a focus on growth and/or retention
- Experience working with a consumer mobile app
- Experience working with funnels, conversion metrics, and experimentation
- Strong analytical skills and comfort using qualitative and quantitative insights to guide decisions
- Ability to execute independently within a defined problem space
- Clear, effective communicator who collaborates well across teams
Nice to have
- experience working in a highly regulated industry
Benefits
- Medical, dental, and vision insurance
- Annual Employer HSA Contribution
- Discretionary Time Off
- 401k Matching
- Paid Parental Leave
- Monthly reimbursement to use against wifi and/or cell phone bill
- Annual reimbursement for Learning & Development
About the company
Brigit is a holistic financial health company helping everyday Americans build a brighter financial future. They create transparent, fair, and simple financial products.