Broccoli
Head of Growth
San Francisco. Posted 5 months ago
The role
The Head of Growth will own pipeline creation at Broccoli. You will build and scale systems that generate high-quality pipeline for the sales team.
What you will do
- Pipeline generation across SMB, mid-market, and enterprise
- Demand gen strategy and execution across inbound and outbound
- Funnel optimization and conversion improvement
- Experimentation across channels, messaging, and GTM motions
- Attribution, CAC, pipeline reporting, and performance metrics
- AI-driven growth systems and automations
- Hiring and scaling the demand gen function over time
Required qualifications
- Strong analytical and growth mindset
- 8+ yrs of proven track record driving B2B pipeline
- Highly experiments-driven
- AI-native and excited about using AI to scale execution
- High-agency and fast-moving
- Comfortable operating strategically and hands-on
- Excited to work in-office five days a week
Nice to have
- Experience at a high-growth Series B/C startup
- Vertical SaaS or SMB software experience
- Experience building both inbound and outbound pipeline systems
- Founder/operator mentality
About the company
Broccoli builds AI teammates for plumbing, HVAC, and electrical contractors. The company has grown to $15M+ ARR in under two years and is backed by Khosla Ventures and Y Combinator.