Bureau
Senior Product Marketing Manager
Bangalore. Posted 12 months ago
The role
You will act as the primary bridge between Product, Sales, and Customer Success teams to drive market leadership and product adoption. You will craft product positioning, own go-to-market strategies, and provide sales enablement across global markets.
What you will do
- Craft product positioning, messaging frameworks, and value propositions.
- Reframe complex risk decisioning and identity graph technology into business outcomes.
- Own the end-to-end GTM playbook for new feature releases and platform expansions.
- Orchestrate multi-channel launch campaigns.
- Equip enterprise account executives and solutions engineers with pitch decks, battlecards, demo scripts, case studies, and ROI calculators.
- Refine objection-handling guides for buyer personas.
- Map buyer journeys, conduct user research, and analyze churn/win-loss data.
- Maintain competitive intelligence within the Identity, Risk, and Payments landscape.
Required qualifications
- 5–8 Years Experience in B2B SaaS product marketing, growth marketing, or product management.
- Substantial exposure to FinTech, Identity, Fraud/Risk, or Payments ecosystems.
- Exceptional capability to write crisp, concise, high-converting copy.
- Strong eye for visual hierarchy, UI/UX storytelling, layout structure, and design collaboration.
- Direct understanding of API-first platforms, identity verification (KYC/KYB), transaction monitoring, payment workflows, or device intelligence.
- Sharp analytical capability.
- Deep intuition for B2B buyer psychology.
Benefits
- Health benefits
- Flexible PTO
- Learning budget
About the company
Bureau is a unified risk decisioning platform for Compliance, Fraud, and Transaction risks. The platform is a single decision-making engine powered by a 1 billion+ identity knowledge graph.