Gen Digital

Head of LifeLock Brand and Growth Strategy & Planning

USA - Mountain View, CA, Remote. Posted a month ago

The role

This person will turn LifeLock's growth ambition into a prioritized marketing roadmap and investment plan. They will own the portfolio view across Brand and Growth, Acquisition, New Initiatives, and Web.

What you will do

  • Own the LifeLock Brand and Growth marketing roadmap and annual and quarterly planning.
  • Lead the planning cadence for LifeLock's growth goals.
  • Drive prioritization and track progress across initiatives.
  • Identify, size and prioritize growth opportunities.
  • Build rigorous business cases covering market sizing, unit economics, and forecast scenarios.
  • Partner with Brand and Growth leads and Finance to validate assumptions and track forecasts.
  • Hand off approved opportunities to the Brand and Growth Initiatives team.
  • Use AI and new tools to accelerate analysis, research synthesis and scenario modeling.
  • Own a unified LifeLock research plan.
  • Build and maintain a competitive insights program.

Required qualifications

  • 10+ years across growth strategy, portfolio or product marketing, strategic planning or marketing planning.
  • Experience owning multi-year roadmaps and driving adoption across teams without direct authority.

Nice to have

  • Bachelor’s degree in marketing, business, finance, analytics or a related field
  • Experience in a technology, subscription or consumer business with a complex product portfolio
  • Acquisition strategy experience, ideally in a subscription or consumer business

Benefits

  • flexible working options
  • time off
  • competitive pay
  • benefits
  • well-being programs

Before you apply

  • Recruiter Screen
  • HM Interview (Virtual)
  • Technical Interview (Virtual)
  • Technical Interview (Virtual)
  • Technical Interview (Virtual)

About the company

Gen is a global company dedicated to powering Digital Freedom through its trusted consumer brands including Norton, Avast, LifeLock, MoneyLion and more. They deliver cybersecurity, online privacy, identity protection and financial wellness solutions to nearly 500 million users.