Senior Director of Insurance Demand, Savvy

The role

This person will manage demand relationships with P&C insurance carriers, agencies, lead exchanges, and marketplaces. They will expand Savvy's relationships across clicks, call transfers, and data leads into new lines of business.

What you will do

• Own demand relationships with leading P&C insurance carriers, agencies, lead exchanges and marketplaces
• Manage demand for clicks, call transfers, data leads
• Develop direct demand relationships when advantageous
• Help strategic demand partners to profitably spend more
• Identify new demand opportunities and determine the business case for onboarding them
• Work with engineering and data teams to scope and onboard new demand partners or products
• Work with data science teams to improve positioning of inventory to demand partners

Required qualifications

• 10+ years of relevant experience in insurance lead generation, demand partnerships, or business development
• Deep knowledge of the P&C insurance lead generation industry, including clicks, call transfers, data leads, and the carrier, agency, lead exchange, and marketplace landscape
• Established relationships with the relevant customer acquisition teams at major P&C carriers and lead exchanges
• Experience working at a major lead exchange or insurance marketplace in the United States
• Fluency in the commercial arrangements common in insurance lead generation
• Experience negotiating marquee contracts with major P&C carriers
• Analytically proficient, can rigorously business-case potential partners and deal structures
• Savvy enough with analytical tools like Looker and Tableau to be comfortable self serving basic tasks

About the company

gen-digital is seeking a Senior Director of Insurance Demand for their P&C insurance marketplace, Savvy.