VP Product

The role

The VP Product will build the product function from the ground up. You will own the roadmap across consumer experience, clinical/provider tooling, and pricing and payer infrastructure.

What you will do

• Establish the product org including hiring, processes, and operating rhythms
• Define how to write specs, define success metrics, run experiments, and decide what to build next
• Define complex initiatives and turn them into execution plans
• Set and evolve a product roadmap across multiple focus areas
• Allocate engineering capacity and justify trade-offs
• Develop business cases for proposed features
• Champion initiatives with the CPO, Medical Director, CFO, and VP Engineering
• Communicate product strategy internally and externally
• Write specs, review designs, and resolve day-to-day blockers for engineering
• Partner with engineering leadership on sprint planning and capacity estimation

Required qualifications

• Founder or early product leadership experience taking products from 0 to 1
• Experience acquiring initial users, pitching stakeholders, and establishing core operational workflows in ambiguous environments
• Built and shipped a product from 0 to 1 as a founder, early product hire, or in an ownership-heavy role
• Demonstrated ability to build data-backed business cases and secure buy-in from leadership
• Managed a roadmap across more than one workstream at a time and made real tradeoffs
• Built product process and team structure from scratch
• Startup background comfortable with ambiguity, thin resourcing, and moving fast
• Clear written and verbal communication skills

Nice to have

• Healthcare, healthtech, or another regulated-industry background
• Experience in a marketplace or two-sided business model
• A quantitative or technical background

About the company

General Medicine is building a healthcare store that makes it simple to access care. They are building complex infrastructure including payer integrations, pricing logic, and financial rails.