CX Marketing Developer (Email & Web Production)

Remote. Posted 10 days ago

The role

This developer will execute customer experience projects through email production and web page production. You will code responsive HTML emails, build landing pages, and set up marketing campaigns and journeys.

What you will do

Code responsive, cross-client HTML emails from Figma designs and specs
Build and maintain a modular email template library
Build landing pages and other lightweight web pages
Set up campaigns and multi-step journeys
Set up A/B and multivariate tests
Configure templates, merge tags, dynamic content, and personalization
QA every build across email clients, devices, and browsers
Troubleshoot rendering, deliverability-adjacent, and journey logic issues
Document templates and processes

Required qualifications

3+ years coding production email by hand
Deep knowledge of client rendering quirks across email providers
Strong HTML, CSS, and JavaScript for responsive, accessible web pages
Comfortable across Rails and Next/React
Solid SQL to verify production data yourself
Ability to work independently and ramp quickly
Comfortable with ambiguity, owning QA, and working closely with design
Hands-on experience building and launching lifecycle campaigns and journeys in an ESP or marketing automation platform
Knowledge of proper test setup and hygiene
Comfort working from Figma files and translating them faithfully
Strong attention to detail and a habit of testing before shipping
Keep builds clean, modular, and easy for the next person to edit

Nice to have

Experience in with Iterable
Experience hosting assets via a CDN and working with custom fonts
Experience in healthcare, fintech, or another regulated industry
Working knowledge of accessibility standards (WCAG) for email and web
Basic Git and version control habits

Before you apply

Please include a portfolio or code samples showing both email and web work

About the company

General Medicine is a healthcare store where customers can shop across medications, labs, telehealth, specialist e-consults, and select in-person visits and procedures. It was founded by the team behind PillPack and Amazon Pharmacy.