Darkroom
AI Marketing Specialist (SEO Specialist)
Portugal, Remote. Posted 4 days ago
The role
You will manage SEO and Generative Engine Optimization (GEO) strategy and execution for a portfolio of high-growth consumer brands. You will ensure clients are discoverable by traditional search engines and LLM-powered platforms like ChatGPT and Perplexity.
What you will do
- Develop and implement SEO strategies for e-commerce, DTC, and consumer brands.
- Conduct keyword research, site audits, and competitor analyses.
- Analyze and report on SEO performance metrics and AI citation frequency.
- Optimize content and digital properties for visibility within LLM-powered search engines.
- Develop strategies to increase brand references in AI-generated answers.
- Perform technical audits for crawl issues, indexation, and schema markup.
- Architect technical SEO and entity-based optimization for machine readability.
- Collaborate with content teams to build strategies for traditional and AI search.
- Build and maintain link-building campaigns.
- Partner with cross-functional teams to deliver integrated marketing campaigns.
Required qualifications
- 2–4 years of experience managing SEO strategies for e-commerce, consumer, or digital-first brands.
- Proven track record in driving organic traffic growth, keyword ranking improvements, and ROI-focused SEO campaigns.
- Familiarity with SEO and analytics tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, or Moz.
- Deep understanding of on-page SEO, link-building, technical SEO, and structured data best practices.
- Strong analytical skills.
- Excellent verbal and written English communication skills.
Nice to have
- Agency experience
- Working knowledge of HTML, CSS, or JavaScript
- Background in local SEO, multi-location brands, or programmatic SEO
- Knowledge of PR and digital authority-building strategies
- Experience in e-commerce SEO or product discovery optimization
Benefits
- Unlimited PTO
- Local holidays
- Remote-First Culture
- Parental Leave
- Growth opportunities
About the company
Darkroom is a growth marketing firm that uses a model built for speed, intelligence, and measurable impact. It is a human services company powered by Matter, a universal AI commerce layer.