Demandbase
Growth Marketing Manager, AI & Paid Programs
US - Remote. Posted 17 days ago
The role
You will run top-of-funnel programs including paid search, paid social, and an AI SDR. You will also build AI agents and automated workflows to support demand generation.
What you will do
- Drive paid search and paid social strategy, budget pacing, and performance.
- Manage paid media agency day to day.
- Run continuous creative, audience, and bid experiments.
- Manage the Qualified AI SDR by building campaigns and improving playbooks.
- Work with the SDR team to build a feedback loop on handoffs and lead quality.
- Track AI SDR performance and share regular readouts.
- Build AI agents and automated workflows that support demand gen.
- Use tools like Claude, Clay, n8n/Zapier, and Demandbase to automate work.
- Document built agents and workflows.
- Track performance from ad platform to MAP to CRM to pipeline.
Required qualifications
- 4+ years of experience in B2B demand gen or growth marketing.
- Hands-on experience managing paid search, paid social, and ABM/account-based targeting campaigns.
- A track record of managing agencies and budgets against pipeline targets.
- At least one AI agent or automated workflow you built and shipped that's in real use.
- Comfort with LLM tools, prompt design, and no-code or low-code automation.
- A strong analytical mindset.
Nice to have
- Experience with Demandbase, Qualified, or Clay.
- Contact-level targeting across buying groups and personas.
- Using intent data to drive targeting and budgeting decisions.
- Light scripting skills (Python, JS) or API experience.
- Experience at a fast-moving SaaS company.
Benefits
- Options for up to 100% paid Medical and Vision premiums for employees
- Flexible PTO policy
- Paid holidays
- Access to mental health and wellness resources
- 401(k) with pre-tax, after tax, and roth options
- Short-term/long-term disability
- Life insurance
About the company
Demandbase is a pipeline AI platform that empowers GTM teams to automate growth at scale. The company has offices in San Francisco, New York, Austin, Seattle, India, and the United Kingdom.