Performance Marketing Manager

The role

The Performance Marketing Manager will run and optimize campaigns across multiple digital channels. This role involves managing budgets, testing creative, and driving down CAC while owning performance reporting from top-of-funnel to pipeline generation.

What you will do

• Run and optimize campaigns across Google, Meta, Tiktok, Instagram, Youtube, LinkedIn, Reddit, and X
• Manage budgets, test creative, and drive down CAC week over week
• Test 10+ new ad concepts per week across channels
• Stand up new channels like programmatic, podcast ads, and CTV
• Own performance reporting from top-of-funnel through lead and pipeline generation
• Set up or significantly improve conversion tracking and attribution
• Optimize campaigns, audiences, and creative strategy to improve ROAS
• Conduct A/B testing, cohort analysis, and customer segmentation

Required qualifications

• 5+ years of experience managing digital marketing campaigns
• Hands-on experience with LinkedIn Campaign Manager, Google Ads and/or Meta Ads Manager
• Managed $50K-$250K/month in spend and scaled budgets while maintaining efficiency

Benefits

• Significant equity ownership
• Medical, dental & vision insurance
• One Medical membership
• Mental health support (Talkspace)
• Fertility & family-building support (Kindbody)
• Virtual healthcare (Teladoc Health)
• 401(k) benefits
• Commuter benefits
• Learning & development budget for courses, certifications & language learning
• Unlimited AI tokens
• AI skills development & enablement
• Visa & permanent residence sponsorship

About the company

DualEntry is building the OS for finance with an AI-native ERP that automates accounting. The company has raised $100M+ from investors including Lightspeed, Khosla Ventures, Contrary and Google Ventures.