Senior UX Researcher

The role

The Senior UX Researcher uncovers the why behind user behaviour to shape product and design decisions. This senior individual-contributor role works within the Data & Insights team to lead high-impact studies from start to finish.

What you will do

• Define and maintain the research toolkit, repository, recruitment, and GDPR-compliant processes.
• Act as a research partner to Design by running usability, concept, and prototype tests.
• Plan and run generative and evaluative studies on high-priority questions.
• Design research questions, interview guides, and feedback frameworks.
• Coach Product, Marketing, Customer Success, and Support teams to run customer conversations.
• Analyse customer conversations, transcripts, surveys, and feedback.
• Combine behavioural data with attitudinal data.
• Turn findings into personas, Jobs-to-be-Done, and journey maps.
• Communicate findings through storytelling to stakeholders and senior leadership.

Required qualifications

• 5+ years of experience in UX research
• Proven experience building or establishing a research practice independently
• Strong mixed-methods expertise including user interviews, usability testing, concept testing, contextual inquiry, diary studies and survey design
• Thematic analysis and affinity mapping
• Experience partnering closely with product designers
• Comfort working with product analytics and a solid grounding in survey statistics
• Ability to prioritise research independently and influence decisions with minimal supervision
• Excellent communication and storytelling skills
• Experience coaching non-researchers to conduct research effectively
• Sound knowledge of research ethics and GDPR-compliant handling of participant data
• A portfolio of case studies showing research that shaped product decisions

Nice to have

• Experience in B2B SaaS
• Experience in EdTech, L&D or content-authoring tools
• Experience researching AI-powered product features, and using AI tools responsibly
• Experience researching multi-product or platform experiences
• Familiarity with tools such as Dovetail or Condens, Maze or UserTesting, Qualtrics or Typeform, Mixpanel, Figma and Miro

About the company

easygenerator is a company where the Senior UX Researcher sits within the Data & Insights team.