Growth

Oakland, CA (or remote within US timezones). Posted 11 months ago

The role

You will build and lead Elicit's demand generation and field marketing function from the ground up. You will design and execute integrated marketing programs to drive pipeline growth and customer engagement with researchers and life sciences organizations.

What you will do

Build Elicit's enterprise marketing function from the ground up
Develop and execute multi-channel demand generation programs
Partner with sales teams to translate segment priorities into marketing plans
Design, launch, and optimize integrated campaigns across digital and field channels
Establish comprehensive reporting and analytics to track program performance
Conduct regular performance analysis to optimize conversion rates and budget
Build and refine lead scoring models, attribution frameworks, and measurement processes
Create data-backed recommendations for marketing investment decisions
Design and execute follow-up campaigns and sales enablement activities
Identify and capitalize on new opportunities to drive pipeline from life sciences and academic institutions

Required qualifications

5–7 years of B2B marketing experience with a strong focus on demand generation
Strong quantitative background with ability to analyze campaign data and build reports
Experience explaining strategic decisions through data storytelling
Comfort working with marketing analytics tools, CRM systems, and spreadsheet analysis
Ability to build programs and processes from scratch in a startup or high-growth environment
Experience working closely with enterprise sales teams
Strong project management and organizational skills
Data-driven approach to budget allocation and program prioritization
Entrepreneurial mindset with comfort in ambiguity
Excellent communication skills
Bachelor's degree required

Nice to have

Degree preferably in marketing, business, economics, or a quantitative field
Experience in life sciences, healthcare, pharmaceutical, or biotech industries
Background in AI/ML or technical product companies
Advanced skills in marketing analytics platforms (e.g., Google Analytics, Tableau, Looker) and marketing automation tools
Familiarity with account-based marketing (ABM) strategies, tools, and measurement
Experience building attribution models or multi-touch attribution analysis
Track record of A/B testing and conversion rate optimization
Experience with executive programs or events targeting VP+ and C-level personas
Track record of building or scaling marketing functions at early-stage companies
Understanding of research-focused or science-focused audiences

Benefits

Fully covered health, dental, vision, and life insurance for you + generous family coverage
$200 monthly wellbeing stipend
Flexible vacation policy with a recommendation of 20 days
401(k) with 6% employer match
$2,000 device budget + ongoing equipment refresh
Personal and professional development budget
Flexible work environment across North America and Europe
Quarterly in-person retreats and coworking events

About the company

Elicit is an ambitious mission with a world-class, collaborative team.