Field Event Manager, SF

The role

You will own and execute strategic events including developer hackathons, conferences, and executive dinners. You will build the regional program from the ground up to drive measurable pipeline and brand awareness.

What you will do

• Own regional program strategy including formats, cities, target audiences, and budgets.
• Execute end-to-end event management from concept to post-event follow-up.
• Partner with sales to align on personas and target accounts.
• Manage event budgets, vendor selection, and negotiations.
• Use AI to automate operational tasks like invite-list development and vendor research.
• Drive lead handoff and follow-up sequences with SDRs and Marketing Ops.
• Measure program success through pipeline, attendance, and engagement metrics.

Required qualifications

• Minimum of 4 years of experience in field marketing or event marketing at a B2B technology company.
• Experience owning a regional program.
• Experience running events for technical, developer, and enterprise audiences.
• Demonstrated ability to drive pipeline and forecast event performance.
• Experience building partnerships with sales counterparts.
• Experience with event budget and vendor negotiation.
• Experience using AI to drive efficiencies.
• Experience engaging a technical audience.

Nice to have

• Experience at an early-stage company.
• Pioneered an innovative event format or strategy.
• Experience developing booth designs and strategies.
• Familiarity with event tech and CRM connection.
• Experience building and refining reporting to track event performance.
• Experience informing event content including topics and speakers.
• Experience with AI-native audiences.

About the company

Exa is building a search engine for the AI era. The team is largely SF-based and has raised a $250M Series C.