Social Media & Brand Voice Lead

The role

You will run the company's social presence with a priority on X and own the brand voice across all platforms. You will create content by filming and writing about robotic cell operations on the shop floor.

What you will do

• Own X strategy and run the company account
• Work with the founder on his X presence
• Write and maintain the tone-of-voice guide
• Shoot and cut short video on the floor
• Write posts, launch announcements, customer stories, and technical explainers
• Run LinkedIn, YouTube, and the website blog
• Measure follower quality and inbound interest
• Partner with engineers, operators, and the Events Coordinator

Required qualifications

• 5+ years in social, content, or brand with personal ownership of posting
• Specific focus on X
• A company X account that you ran, which you are willing to show
• Genuinely good writing, especially short-form
• Experience writing in someone else's voice
• Comfort shooting and cutting video on a phone to a publishable standard
• Technical curiosity to understand and explain a robotic cell

Nice to have

• Background in hardware, robotics, manufacturing, defense tech, or industrials
• Follows the physical AI and American manufacturing conversation on X
• Experience building a brand voice from close to nothing
• Design sense, or the ability to work well with designers

Benefits

• Base salary
• Equity
• Comprehensive health, dental and vision coverage
• Generous PTO

Before you apply

• Send three posts you are proud of

About the company

Foundry Robotics is an AI-native robotics manufacturing company focused on deploying advanced assembly and production capability. They aim to rebuild the American manufacturing industry as an AI-first, assembly-focused, dual-use contract manufacturer.