Marketing Operations Manager

The role

You will own HubSpot as the primary administrator and serve as an operational partner to the Director of Growth Operations. You will build automation, manage marketing data, and use AI agents to automate repetitive tasks.

What you will do

• Serve as the primary administrator of HubSpot.
• Build and maintain scalable automation for nurture programs, lead management, and campaign execution.
• Own data hygiene in HubSpot including deduplication and field governance.
• Run the HubSpot website CMS operationally.
• Partner with campaign owners to build, QA, and launch campaigns.
• Set up campaign tracking, UTM standards, and attribution.
• Own email and SMS orchestration across HubSpot and SendGrid.
• Support marketing and campaign reporting and build dashboards in HubSpot and Salesforce.
• Maintain the HubSpot–Salesforce sync.
• Own marketing ops agents in production and use LLMs to automate workflows.

Required qualifications

• 4–6+ years in marketing operations.
• At least 3 years as a hands-on HubSpot administrator.
• Deep knowledge of HubSpot Marketing Hub.
• Working knowledge of Salesforce.
• Familiarity with 6sense or other intent and ABM platforms.
• Demonstrated, practical use of LLMs and experience building agents or AI-assisted workflows.
• Strong analytical skills with comfort working in spreadsheets, dashboards, and messy data.
• Technical mindset comfortable with APIs, integrations, and troubleshooting.
• Hands-on experience with email deliverability and SMS tools.

Nice to have

• Experience with Marketo.
• HubSpot certifications (Marketing Hub, Operations Hub).
• Salesforce Administrator certification.
• Experience with ON24 or other webinar platforms, enrichment tools, or BI tools.
• SQL, Python, or scripting skills.
• B2B SaaS experience, ideally in a regulated or compliance-focused industry.

Benefits

• Medical, dental, and vision coverage
• 401(k) with company match
• Paid time off and holidays
• Wellness programs
• Employee assistance program

About the company

Foley is a modern SaaS company with an all-in-one, AI-ready platform that helps transportation, construction, distribution, and utility businesses operate faster, smarter, and safer.