Fonio
Lead Creative Strategist
Vienna. Posted 8 days ago
The role
You will own the creative strategy behind growth across paid and organic channels. You will decide on stories, angles, and hooks, turn them into ads, scripts, and landing pages, and lead the creative production team.
What you will do
- Own target industries, angles, messaging and the testing roadmap
- Write hooks, ad copy, video scripts for Meta, TikTok and YouTube, and landing page copy
- Lead the Static Ads Designer and Content Creator
- Brief team members and provide feedback
- Run structured creative tests and use performance data to decide what to scale, iterate on or stop
- Bring in new formats and ideas from creator videos to organic content
Required qualifications
- 4+ years in creative strategy or performance creative
- Experience with paid ads you wrote and scaled yourself with results you can show
- Experience leading or mentoring creatives, designers or content creators
- Ability to think in hooks and angles
- Excellent German copywriting for ads, video scripts and landing pages
- Ability to make data-driven decisions
- Ability to produce quickly and in high volume
Benefits
- Relocation support
- Daily lunch and dinner at our Vienna office
- Drinks, protein bars and vitamins
- Equipment of your choice
Before you apply
- 15 min Intro Call with Talent Acquisition
- Take-home case study
- 30 min Skill Interview
- 20 min Cultural Fit
- Please send your CV in English
About the company
fonio.ai is a market leader in AI agents for SMBs. They serve 10,000+ customers and grow across Europe, the UK, the US and Brazil.