Formenergy
Marketing Manager, Employer Branding & Talent Marketing
Berkeley, CA, Remote. Posted a month ago
The role
This role develops and executes employer brand initiatives to position Form as a company of choice. You will lead talent marketing campaigns, create employer brand content, and support recruiting events.
What you will do
- Lead Form Energy's employer brand and talent marketing strategy.
- Develop integrated talent marketing campaigns.
- Lead paid recruitment marketing campaigns across digital platforms.
- Develop employer brand content including stories, videos, and blogs.
- Lead marketing support for recruiting events, university partnerships, and community engagement.
- Identify opportunities to elevate employer brand through awards and media.
- Measure and report on employer brand and talent marketing performance.
- Support the Communications team across other marketing initiatives as needed.
Required qualifications
- Bachelor's degree.
- 7+ years of experience in marketing, communications, and/or public relations.
- Proven experience developing integrated marketing campaigns across paid, earned, owned, and social channels.
- Exceptional writing, editing, storytelling, and content development skills.
- Experience creating engaging digital content across a variety of channels and formats.
- Experience planning and promoting events, conferences, university outreach, or community engagement initiatives.
- Willingness to travel up to approximately 20%.
Nice to have
- Prior experience in employer branding and talent marketing specifically.
- Experience supporting a high-growth technology, manufacturing, industrial, or energy company.
- Experience building or scaling an employer brand during periods of rapid organizational growth.
- Experience managing creative agencies and external vendors.
- Familiarity with recruitment marketing platforms, marketing analytics tools, and applicant tracking systems.
Benefits
- Competitive salaries
- Stock options
- 100% medical, dental, and vision premiums for full-time employees
- 80% healthcare premiums for dependents
- At least 12 weeks of paid leave for new parents (up to 20 weeks for birthing parents)
- Generous vacation policies
- Relocation assistance is available
About the company
Form Energy is an American manufacturing and energy technology company revolutionizing energy storage with multi-day technology. The company is scaling up battery manufacturing at its facility in West Virginia.