Social Media Manager

The role

The Social Media Manager will own and manage the brand presence across all social platforms. This role involves developing content strategies to drive growth, engagement, and brand affinity.

What you will do

• Own and manage fav's presence across all social platforms.
• Develop and execute a content strategy that drives growth, engagement, and brand affinity.
• Translate product features, creator moments, and platform behaviors into compelling, native social content.
• Ensure content aligns with and strengthens brand image, voice, and positioning.
• Write sharp, engaging copy across social posts, captions, announcements, campaigns, and community communications.
• Identify and act on trends, memes, and cultural moments with speed and precision.
• Optimize content performance through data, testing, and iteration.
• Partner cross-functionally with product, marketing, and creator teams.
• Build and nurture a strong community presence, engaging directly with users and creators.
• Continuously evaluate new platforms, formats, and opportunities for expansion.

Required qualifications

• 3–8 years of experience in social media, content, or digital marketing.
• Deep understanding of all major social platforms and emerging channels.
• Strong intuition for how content translates into brand perception and growth.
• Proven track record of driving audience growth and engagement across channels.
• Deep understanding of community-building and brand value creation.
• Ability to seamlessly fit content into a broader product and platform narrative.
• Strong grasp of streaming culture, creator ecosystems, and meme literacy.
• Highly creative with a strong point of view on what works and why.
• Ability to move quickly, prioritize effectively, and execute in a fast-paced environment.
• Excellent communication and collaboration skills.

Nice to have

• A sharp, native understanding of internet culture and humor.
• Experience building or growing social accounts from early stages.
• Strong taste level and ability to balance trend participation with brand consistency.
• Obsession with what makes content shareable, memorable, and culturally relevant.

Benefits

• Unlimited PTO
• 401(k) plan
• Comprehensive health insurance
• Paid company holidays

About the company

fav is a platform where digital communities connect, engage, and play to empower creators. The work culture is intense and values open communication and real-time feedback.