Flint

Performance Marketing Strategist

San Francisco. Posted a month ago

The role

You will run Google Ads and Meta accounts hands-on for a portfolio of brands. You will manage budgets, targeting, bidding, and creative testing to optimize conversions. You will also help build frontier AI by turning your performance marketing playbook into instructions for Flint's ads agent.

What you will do

  • Run Google Ads and Meta accounts hands-on for a portfolio of brands
  • Decide how each brand's budget should split across Google and Meta
  • Diagnose wasted spend and missed conversions and scale what is profitable
  • Repair or rebuild accounts that need a stronger foundation
  • Make calls based on each customer's growth goals
  • Be the expert behind strategic accounts
  • Challenge the ads agent and work with engineers to make it better
  • Turn your playbook into how Flint's agent runs paid acquisition
  • Work alongside the account team

Required qualifications

  • Strong hands-on experience running both Google Ads and Meta in DTC or B2B
  • A track record of owning meaningful budgets across channels and the results that come with them
  • Good judgment about when an account needs optimizing and when it needs a rebuild
  • A habit of investigating problems instead of working around them
  • Experience testing and measuring what works, from search ads to Meta creative
  • Clear, frequent written communication and close attention to detail
  • Comfort with AI tools and interest in building the AI for your craft

Nice to have

  • Both DTC and B2B experience
  • Shopping, Performance Max, and AI Max
  • Meta Advantage+ campaigns
  • Incrementality testing, offline conversion tracking, and Meta's Conversions API
  • Experience with other paid channels, such as TikTok or LinkedIn
  • AI workflows or tools you've built yourself

Benefits

  • Ownership in an early-stage company through competitive equity
  • Competitive compensation
  • Medical benefits
  • 20 days of paid time off each year
  • Lunch, snacks, and Cometeer coffee in the office
  • A dog-friendly office in the Financial District
  • A highly creative team that spends time together inside and outside the office
  • The opportunity to build a critical function from the beginning, while shaping a new category

About the company

Flint is the first self-improving system for performance marketing. It connects to brands' ad accounts and optimizes them by creating pages for each ad group and running a learning loop.