Growth Marketing Manager

Los Angeles Office. Posted 15 days ago

The role

The Growth Marketing Manager will run the marketing funnel end to end. This includes managing paid, search, and website channels, building nurture programs, and ensuring lead handover to Sales.

What you will do

Run paid search, paid social, organic search and website conversion day to day.
Plan and ship tests and manage budget pacing and vendors.
Build nurture, retargeting and re-engagement programs.
Own lead capture, scoring and campaign tracking in the marketing automation platform.
Act as marketing conduit to RevOps and Sales for lead handover.
Build and maintain lead scoring, routing and handover automations.
Turn campaign plans and content into live landing pages, forms, emails and audiences.
Monitor channel and funnel performance daily.
Deliver a weekly read-out on performance.
Use AI tools to speed up setup, reporting and documentation.

Required qualifications

Experience in B2B demand generation or growth marketing (typically 3+ years).
Hands-on use of a CRM or marketing automation platform (HubSpot, Pardot or similar).
Track record running paid search, paid social and email nurture programs.
Working knowledge of web funnels and analytics: Google Analytics, Google Ads and LinkedIn Campaign Manager.
Ability to instrument a funnel end to end and interpret A/B test results.

Nice to have

Hands-on SEO experience with tools such as Google Search Console, Semrush or Ahrefs.
Experience building lead scoring, routing and automation workflows in a B2B marketing automation platform.
Experience working directly with RevOps or Sales teams.
Experience with AI/GEO search optimization and AI-assisted marketing workflows.
Experience with intent and enrichment tools (for example Warmly, G2, Clay) and ABM programs.
Experience working with engineering to build and scale agentic marketing workflows.
SaaS, AI or market research industry experience.

Benefits

Medical, dental, and vision insurance plans
401(k) with Company Match
Equity Purchase Option
Flexible Work Schedule
15 vacation days, 7 sick days, 12 company holidays, and 4 floating holidays/recharge days
Paid Parental Leave
Monthly Internet & Phone Stipend
Access to Rightway, Headspace, Peloton, and more
Weekly community lunches, refreshments, snacks, and pet-friendly offices at LA & NY HQ

Before you apply

Applicants must be legally authorized to work in the United States.
Fuel Cycle is not able to provide visa sponsorship for this position, now or in the future.

About the company

Fuel Cycle empowers leading organizations with agile research solutions that deliver decision-ready insights. Their AI-powered Insights Platform is built for speed, precision, and scale.