Growth Product Manager - Reactivation

The role

You will own the product strategy and execution to bring dormant users back to Kalshi. You will use SQL to study user behavior and run experiments to turn renewed interest into sustained trading activity.

What you will do

• Set the roadmap and prioritize opportunities.
• Take experiments from analysis through launch and measurement.
• Use SQL to analyze cohorts and identify churn patterns.
• Test product experiences, incentives, and other approaches.
• Develop reactivation strategies for seasonal sports, elections, and other major moments.
• Determine which users to reach and when to engage them.
• Coordinate channel execution and measurement.
• Build ways for users to find relevant markets beyond their initial interest.
• Turn successful experiments into ongoing programs.
• Track post-season reactivation rates and engagement.

Required qualifications

• Experience as a Growth PM or consumer Product Manager.
• Track record of using data and experimentation to improve user behavior and business outcomes.
• Strong, hands-on SQL skills.
• Excellent quantitative judgment.
• Strong execution and ownership.
• Creative thinking about why users return to a product.
• An understanding of sports and seasonality.
• The ability to work closely with engineering, lifecycle marketing, and acquisition teams.

Benefits

• equity
• benefits

About the company

Kalshi is a prediction market that allows people to trade on the outcome of any events. The company aims to build the largest financial market on the planet.